by Jeffrey Walker
| Mar 07, 2014
Throughout the preceding series we’ve discussed collaboration technologies and corresponding tools that can provide real value to businesses in today’s competitive global market. Collaboration technologies reflect the nexus between social, cloud, and mobile capabilities and in order to retain competitive advantage, modern organizations must enable their employees to leverage these latest technologies in order to work efficiently anywhere, anytime, and on any device.
So far the discussion has focused on enterprise collaboration tools that are reflective of the changing digital landscape. Cloud-based file sharing, enterprise social networking, and integrated real-time communication are some of the capabilities we’ve discussed. Another area that is crucial for effective cross-collaboration in the digital age is project management. Without it workflows will get muddled, employees and customers frustrated, and deliverables delayed – ultimately resulting in lost revenue and negative impacts on brand reputation. So the implications for effective project management are deeply felt across the whole organization.
One project management platform that has become immensely popular over the past decade and known for providing agile solutions for structuring workflows and processes is Basecamp. Let’s take a closer look at what this solution has to offer.
Basecamp is the world’s most popular web-based project management tool and also the name for the company behind it. Founded in 2004, Basecamp has provided solutions for millions of projects and has developed a great reputation through word-of-mouth for its reliable, agile, and easy-to-use platform. Basecamp offers a fully integrated project management environment comprised of to-do lists, wiki-style web-based text documents, milestone management, file sharing, time tracking, and a messaging system.
The company also has excellent customer service and an easy pricing plan that starts at $20/month and scales up based on the number of projects and the amount of space needed. Basecamp does not charge per user/seat so each package includes unlimited people. A generous 60-day unlimited-use free trial is offered as well with no credit card required for sign up and no obligation to continue.
Spinning up and inviting people to a Basecamp project is a snap. The user is presented with an intuitive and easy to use interface.
Simply start a new project, give it a name, and invite people to join you
The layout of the project space is simple and uncluttered so that everyone can navigate easily and make additions and communicate effectively. As the project unfolds, users can add files and other digital assets in one, easy-to-find location. Also, you can add “To-do lists” so everyone can see action items remaining to be done and those already completed.
When it comes to providing an effective collaboration suite for project management, Basecamp really gets it. An agile, easy-to-use, intuitive platform combined with great customer service, and no nonsense pricing make Basecamp a first choice for millions of users.
We started this series with the premise that in order to keep up with the rapid speed of the changing digital market today businesses absolutely need to collaborate effectively and efficiently across the board. The confluence of new technologies in cloud, social, and mobile technologies have created more opportunities than ever for employees today to cross-collaborate in ways unheard of just a few years ago. And yet, effective collaboration within organizations is still a challenge.
Throughout this series we’ve discussed representative tools and technologies that help bring workflows and processes together in new and more efficient ways. Box for effective cloud-based file sharing, Yammer for enterprise social networking, Lync for integrated real-time communications, and Basecamp for project management are examples of the top solutions on the market today that can help make your organization more collaborative and ultimately, more successful. If you haven’t done so yet, please look into leveraging these technologies today in order to make collaboration easy, intuitive, and fun while bringing your company to the next level of business performance.
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